Talk:Crystal Empire/@comment-34129530-20141110074201/@comment-10390252-20141110091139

Waaay back when Lauren Faust was first developing Friendship is Magic, Hasbro carried out a marketing exercise. Amongst the results (which greatly influenced the final developed forms of the main characters in the show) was that the title 'queen' was mostly associated with evil characters such as the Wicked Stepmothers in many Disney films. However 'Princess' was almost universally associated with good characters (once again, thanks to Disney making most of their female protagonists princesses of one form or another). Becaues of this, it was decided that the rulers of the Pony Kingdom would be princesses, not queens.

Another outcome of this research was that the only King and Queen we've seen so far have been unequivocally villains.

I have long wondered what would happen if they ever had Cadence introduced by her proper title: "The Empress Mi Amore Cadenza". If there is any title even more negatively perceived in popular culture than 'Queen', it is 'Emperor'.