Sealed Scroll

Herald is the placeholder name of one of the four most frequently appearing high society ponies, along with Lyrica Lilac, "Caesar", and "Royal Ribbon". He has a brown coat, a wheat-colored mane, gold eyes, and a scroll cutie mark. He shares his design with "Hercules", "Charlie Coal", and "Cobalt", and he has the same color scheme as Dumb-Bell.

Depiction in the series
"Herald" appears mostly as a background pony, usually alongside other frequently appearing high society ponies. He first appears in The Ticket Master, during Rarity's fantasy of marrying Prince Blueblood. He later appears in Green Isn't Your Color, at both of Fluttershy's photo shoots. He also appears in Applejack's flashback in The Cutie Mark Chronicles, walking along a street in Manehattan with Lyrica Lilac, and later attending the Oranges' dinner party.

In The Best Night Ever, "Herald" appears numerous times in and around the castle. During At the Gala, he is part of Rarity's and Rainbow Dash's choirs. Later, he appears in the castle foyer, the Wonderbolts' VIP area, and the ballroom.

In Sweet and Elite, "Herald" makes several appearances during Becoming Popular (The Pony Everypony Should Know), and is later seen attending the Canterlot Garden Party. He appears at the beginning of Hearth's Warming Eve, at both weddings and the reception in A Canterlot Wedding - Part 2, in The Crystal Empire - Part 1 and in Magical Mystery Cure at Twilight Sparkle's princess coronation.

"Herald" appears in Princess Twilight Sparkle - Part 1 as part of a panicking crowd of ponies, and in Rarity Takes Manehattan in the crowd of ponies during Fashion Week.

Appearances
Times are approximate.

Other depictions
He is included in trading card puzzle B, appearing on the backs of the foil cards Royal Wedding Princess Celestia and Royal Wedding Princess Cadance in parts of a shot from A Canterlot Wedding - Part 2.

On page 8 of IDW Comics' and page 14 of, "Herald" appears in Pinkie Pie's nightmares.