Talk:Episodes, films, and shorts/@comment-26897822-20151210195914/@comment-10390252-20151211095615

FWIW, I have noticed a definite change in how Discovery Family handles MLP compared to The Hub.

For The Hub, MLP: FiM was one of their flagship shows and they were always promoting new episodes in every possible way. For Discovery Family, it's just another show and not even one of their more important ones. I'm sure that the fall in ratings in season 5 are at least in part due to the fact that Discovery Family does not promote the show as intensively.