Talk:The Mysterious Mare Do Well/@comment-71.237.84.145-20111105115530/@comment-5490610-20111106164859

Trademarks are for trade marks, marks used in business, whether names, logos, symbols, sounds, or anything else. Trademarks expire if they go unused for five years. Copyrights are for "intellectual property" and they cover a much broader field, and last for about a century if I'm not mistaken.

While Faust called the issue with Apple Bloom's name a "copyright" issue, it's much more likely it's a trademark issue. Call Hasbro legal department and find out!