Talk:Friendship is Magic animated media/@comment-34744384-20180712220548/@comment-5288784-20180715094104

According to Google Trends, MLP peaked in popularity in 2013-2015. Since then (so as EmpressYzma guessed, around the time S6 hit) it started to decline slowly. The movie only managed to revive some of the interest briefly, but it didn't reverse the trend.

Make no mistake, there is still plenty of activity going on, just not as much as it used to.