Bronies

'Brony is a term used by fans outside of the target demographic of My Little Pony Friendship is Magic to refer to other fans. Several television news programs and magazines have described the term as referring to the adult male fans. The term originated on 4chan's comics and cartoons imageboard /co/ in October 2010 shortly after the board's community began discussing the show. It has since made its first official appearance on a commercial for the show, dubbed Equestria Girls, where Pinkie Pie uses it to refer to male ponies.

The term was used by Stephen Colbert on the August 1st 2011 broadcast of The Colbert Report.